Santa Barbara has an undeniable effect on the senses that’s both singular and sublime. The natural beauty is immediate, and bordering on the supernatural. Soaring mountains cradle the cobalt Pacific in a rare, dramatic embrace. Yet on this golden crescent of coast, beauty is only the beginning. Here, rich culture and history blends effortlessly with modern cuisine and hip hospitality, as if at the hand of one of the region’s world-class vintners. At once bohemian and luxe, the locals’ welcoming spirit is warming beyond the unmatched Mediterranean climate. To travel the area is to immerse oneself deeply into a world that’s more than beautiful…it’s Santa Barbara.

Where other destinations have cuisine, Santa Barbara stands a James Beard Award-winning sommelier tableside to explain pairings with your urchin biryani. Where some escapes have outdoor activities, Santa Barbara invites you to kayak a national park marine sanctuary amongst a humpback whale migration. From the viniculturally adventurous Urban Wine Trail in downtown’s eclectic Funk Zone to the ethereal and historic Spanish Colonial Mission, this all-senses-go paradise gives you next-level reasons to return time and again.

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Santa Barbara

Connecting the Central Coast to the World

By Tiobe Barron
Radio: since its inception in the early 19th century, it has been a medium that connects, informs, and even comforts during times of upheaval. In the 1930s, families in the United States would gather around “the wireless” to listen to President Franklin Roosevelt’s Fireside Chats, gleaning important goings-on of the time. As well, it united and engaged in a way that included those previously disenfranchised by print media, such as those who could not read or were sight-impaired. Important local and national events, everything from boxing matches to elections, were experienced communally in this way, united by radio broadcasts.
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Santa Barbara

Santa Barbara Backroads

The Chumash Highway, SR 154
By Bennett Barthelemy
The first car over the San Marcos Pass is said to have travelled the steep switchbacks in 1910. Today, it is the summit of the Chumash Highway — a two-lane alternative to Highway 101 between Santa Barbara and Los Olivos. Horse teams and stagecoaches worked the route after Chinese laborers had hacked out a wide enough path in the early 1860s. Officially dubbed SR-154 in 1964, it was hewn out of a Chumash network of trails traversed by countless feet over some 10,000 years, connecting village sites, springs, rock art panels, and other important points in this small corner of Chumash land.
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Santa Barbara

Sandpiper Golf Club

By The Unknown Golfer
If you are looking for a terrific winter golf outing in Santa Barbara County, look no further than the Sandpiper Golf Course. Sandpiper is situated right off Highway 101 for easy access and let me tell you, this course will not disappoint. Any avid golfer must play this course, which literally sits on the edge of the Pacific Ocean.
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Santa Barbara

Cannabis Experiences Bloom on the Central Coast

By Barbara Verde
Cannabis is stepping out in high style on the Central Coast After years of enjoying voter-approved recreational consumption status or 21+ adults, upscale cannabis experiences are beginning to beckon in a region already known for fine wine-making and phenomenal foodie delights. Some might say the Central Coast is the perfect place for cannabis tourism to bloom.
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Santa Barbara

Get Ready to Get Wet!

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Santa Barbara

Central Coast Botanical Gardens

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